Last updated: 03.11.25
1. Introduction
Welcome to Shelley Bosworth Official. We are committed to safeguarding your personal data and privacy. This Privacy Policy explains how we collect, use, disclose and protect personal information when you visit www.shelleybosworthofficial.com (the “Website”) and interact with our services.
Our company name: Shelley Bosworth Official
Address: DSO – IFZA, IFZA Properties, Dubai Silicon Oasis, Dubai, United Arab Emirates
Website: www.shelleybosworthofficial.com
2. Scope & applicability
We act as the “data controller” for personal data we collect via the Website and our services. This policy applies to all individuals whose personal data we process, including clients, website visitors, subscribers, workshop participants, and enquirers.
We recognise that the UAE’s Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (“PDPL”) applies to organisations processing personal data of UAE residents, and we aim to comply with its principles. dlapiperdataprotection.com+2lexology.com+2
3. What personal data we collect
We may collect the following categories of personal data:
Contact details: name, email address, telephone number, postal address.
Professional information: job title, company name, role.
Website usage data: IP address, cookies, browser type, pages visited, date/time stamps.
Service-related information: details of a coaching, speaking or consulting engagement, preferences, feedback.
Communications: any messages or requests you send to us.
Payment/billing data: if applicable, we may collect payment information via trusted third-party payment processor (note: we do not store full card details ourselves).
Where applicable, we may also collect “sensitive personal data” as defined under UAE law (e.g., health or biometric data) only with explicit consent and where strictly necessary.
4. How we use your personal data
We use personal data for the following purposes:
To respond to enquiries and provide our services (coaching, consultancy, speaking engagements).
To manage your account or service relationship, payment processing, and fulfilment.
To send you newsletters, communications or marketing (only if you have consented).
To administer and improve our Website, analyse trends, and gather broad demographic information.
To comply with legal obligations, protect our rights or the rights of others.
5. Legal basis for processing
Under the PDPL and other applicable law, we process personal data only if one or more of the following apply:
You have given your consent.
Processing is necessary to perform a contract with you.
Processing is necessary for our legitimate interests (provided your rights are not overridden).
We have a legal or regulatory obligation.
6. Cookies & similar technologies
We use cookies and similar technologies to track website usage and improve user experience. You may configure your browser settings to refuse cookies, but doing so may affect your access to some parts of the Website.
7. Sharing & transfers of personal data
We will not sell your personal data. We may share your data with:
service providers and subcontractors (e.g., payment processors, email service providers) under strict contractual obligations;
third parties if required by law or to protect our rights.
If we transfer personal data outside the UAE, we will ensure appropriate safeguards, in accordance with PDPL requirements. Baker Botts+1
8. Retention of personal data
We retain your personal data only for as long as is necessary for the purpose for which it was collected or as required by law. When data is no longer required, we will securely delete or anonymise it.
9. Data subject rights
Under the PDPL, you have rights including:
to access your personal data and information about its processing;
to correct inaccurate or incomplete data;
to request deletion or restriction of processing;
to object to processing in certain circumstances;
to data portability where applicable. dlapiperdataprotection.com+1
To exercise these rights, please contact us (see Section 15 below).
10. Security of personal data
We implement appropriate technical and organisational measures to protect personal data against unauthorised access, loss or disclosure. These include access controls, encryption, regular backups and staff training.
11. Children
Our Website and services are not intended for children under 18. We do not knowingly collect personal data from minors. If you believe we have mistakenly collected such data, please contact us to request deletion.
12. Changes to this Privacy Policy
We may update this policy from time to time. Any material changes will be posted on the Website with the updated “Last updated” date.
13. Contact us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact:
Shelley Bosworth Official
DSO – IFZA, IFZA Properties, Dubai Silicon Oasis, Dubai, UAE
Email: shelley@shelleybosworthofficial.com